Monday, February 25, 2013

Welcome To My View

Advertising and Photography

There is so much to understand and to do in order to get great photo shots of your dog to be used in advertising.  There are candid shots, movement shots, still shots.  The photos can be taken in the ring, in the photographer's setup, outside in the snow or in a flower garden.  Decisions! Decisions! Decisions!

As a newbie, you have to develop an eye for your photos.  It's not simply taking pictures of your dog.  First you must understand what your dog's assets are.  You want to emphasize that.  Just as important is to understand what may be your dog's less meaningful attributes and minimize that.  So if your dog has a great head, you will want some great head shots.  If the rear isn't the best part, you will probably not want to highlight that area.

Getting good show photos is important.  You are already spending the money to buy that memory of your dog's great win, so make sure you can also use it in advertising.  Make sure your dog is stacked perfectly, remember to emphasize the good parts.  If you are using a professional handler, this will never be an issue.  But if you are a newbie owner/handler, let me tell you this isn't as easy as you think.  You will get your photo and the dog is posting or has slumped or your hand looks like it has a choke hold on its neck.  We have a medium small dog and my husband would stoop sorta and his knee would be right behind our girl's chest.  The chest is a really good part and we don't want to make it hard to see with a knee directly behind it.

When we found a photographer that we liked and worked with us with patience, we would work with him for all our specialized still shots.  They will help you so much.  Go to them when most of the dogs are in the ring and he isn't so busy.  He will take a lot of shots for you to pick from.  Tell him what you believe are the areas you want to focus on and the type of shots you are looking for.  Don't be afraid to go back several times until you get the shot you are looking for.  Don't just buy an 8 x 10, ask the photographer to put all the pics you like on a cd.  A cd comes in handy when you decide you want to advertise your dog.

Deciding on where to advertise can be a challenge.  Canuck Dogs is a great place to start your advertising.  Canuck Dogs makes it very easy for a newbie.  The advertising rates are very reasonable.  That is where I placed my first ad.  They will put you in touch with Wendy Reyn to design your ad and Wendy will make sure you meet your deadline and get it to Canuck Dogs.   Wendy does fabulous ads and she makes it easy for you to submit the information to her.  

There is Canadian Dog Fancier Magazine.  It prints 6 times a year, so your ad will be in the publication for at least 2 months.  There is a variety of ad sizes to decide on that fits most pocketbooks.  Working with a good graphic designer like Wendy Reyn makes advertising in this great magazine a snap, too.  

Lastly, it helps to have a third person to look at your photos that understands your breed and can help you see what could be improved before you place a photo in an ad.  If you are going to spend for the advertising, make sure you are showing your dog's best.



ASK THE EXPERTS
This is a regular feature of my blog.  I will be asking a question to a cross-section of Canadian experts involved in various areas of the dog world.  If you would like to participate or have a question you would like to have asked or have an expert you would like to answer a question, feel free to contact me.



MY  WESTMINSTER  DREAM
                      By Josephine Lambert, Spoiled Red Bassets, Ancaster, Ontario

AM/CAN CH BOBAC FOXY BROWN &
 
CAN CH BOBAC SPOILED RED CECIL B DEMILLE


Many people have childhood dreams and I have been lucky enough to recently have my childhood dream of competing at Westminster come true!

The dream started to unfold, late last year after competing in both Canada and the USA with my 2 basset hounds,  AM/CAN CH BOBAC FOXY BROWN, and  CAN CH BOBAC SPOILED RED CECIL B DEMILLE.

We were doing quite well in the 2012 show season and I inquired as how to enter Westminster.  It had been open to AM Champions, and now the rules had changed slightly allowing a class dog if that dog had qualified and earned a 2pt, 3pt, or 5 pt major. 

So after competing at the BHCA Nationals in Boston late in the fall, my male had a 5pt major win at the Pilgrim Specialty.  I decided to enter both Foxy and Cecil.  The entries were mailed on Nov 16, and after being received and audited by the AKC to make sure both dogs had the proper credentials, we were accepted to compete.  I received the good news about a week before Christmas.  An early present for me from Santa!

Josephine Lambert
Now the fun began.  Planning whether to drive or fly.  After careful consideration I just could not put my babies in the belly of a plane in cargo and expose them to the cold temperatures, so I decided to drive to New York.

Hotel reservations were made, auto club route planning done.  The training of my 2 babies got more intense.  Stacking daily to perfect the perfect stack.  Moving and playing the whole routine over and over in my head.

Mid January the actual receipt of all Westminster info came to me.  Wow, I thought it is actually happening.  Rules of loading and unloading, staging at the Piers, release of dogs from Piers to the Gardens, the list went on and on.  I was overwhelmed but was adamant to plan every detail like a fine tooth comb.

I watched the weather forecast religiously day by day up to the week before we were scheduled to leave.  Clear it said.  Well not !  One day prior to leaving on the Friday a freak snowstorm a Nor'easter  came up the coast and hit New York City as well as the Hamilton area.  My nerves went crazy, thinking I would be snowed in and not able to get out of the almost 2 feet of snow that was starting to occupy my driveway.  On the Friday I cleaned that drive several times hoping that Saturday morning I would be able to escape with my babies to New York. 

Saturday morning arrived and low and behold sunshine!  There was a major amount of snow to contend with but I was determined the roads would be clear and packed up the car and started our journey at 8:30 am.  We picked up a friend of mine who was accompanying us and we were off figuring we would go as far as we could and if needed stay half way and continue on Sunday.  The roads were terrible in St. Catherines, but once we crossed the border the roads were only wet.  Truly we had the most snow of any in the Hamilton area.  So with a few pit stops we were able to get to our hotel in New York City around 5:30 pm that same day.

Oh thank the big guy above I thought.  We made it!!!!

After a good nights sleep we were up and sitting in the staging area of 57th street waiting to get into the Piers to set up.  All ran very smoothly.  I must say very well organized.  Being a newbie to Westminster, I had tons of questions on where to park for the Monday and how would I get back into the  building.  I was taken by the arm by a very kind Westminster representative, who walked me through the procedures for Monday until I was comfortable with where I was going.

So back to the hotel we went and baths and final trimming started.  New York was great except for the fact there was not a stitch of grass for my babies to relieve themselves, so it was rather difficult to get them to go, but they did pick up on the new cement procedures.  Early to bed with clothes laid out for morning.

Monday arrived and my dream was close to fruition!!!!   We awoke at 4 am, and were sitting in line to get to the parking on top of the Piers at 6 am.  Parking finally opened up and so did the skies with rainy conditions.  No worries though as once we unloaded we were in an elevator and covered walkways to our benching area.  Cecil and Foxy could sense the excitement in the air.

While at our benching area they drew crowds that I could never imagine.  The camera flashes and people crowding in to see them made me feel like we were on the red carpet in Hollywood,,,,lol.  Both Cecil and Foxy loved the attention. 

Thomas my handler for Foxy arrived, and we were ready to make our way to the ring.  Unbelievable to look across that ring before entering and seeing literally thousands of people watching you.  The judge was ready and we were called into the ring.  Cecil was so hungry as he would not eat his breakfast that he truly was excited when he knew I had the bait in my hand.  He moved nicely, and stacked well, but a bit too much excitement while we were trotting around.  He sure showed that he was enjoying himself!

The rest of the breed dogs went into the ring and we followed, with Foxy and Thomas in front of us.  I must say Foxy showed beautifully, could not ask for more from her, and Thomas did a fantastic job with her.

Well the time came and decisions were made, and we were delighted to have Foxy, Best of Opposite and Cecil was Winners Dog.  We had a very nice picture taken, and then it was hugs all around and back to the benching area.  Treats were given to both of them to celebrate their success.  I could not have asked for more from either of them.  The real prize for me was just being at Westminster.
Many people still flocked to our benching area offering much praise and friendship.  The day was long and we were all tired.  The time came to pack up and wait in line with our release forms.  Everyone was ushered out of the Piers in the same orderly fashion that we arrived.  I must commend Westminster on the smoothness of how this was run for the first time at a new venue!

Back to the hotel, we went and supper for all.  My babies were pooped out.  Never heard a peep out of them till it was time to put them to bed.

Tuesday we saw the sights and sounds that New York offers, and made our way to the Gardens for the finale.  Lights, camera, action, the last of the breed judging occurred, and then the finale.

Seven of the top dogs all competing for Best In Show.  Who would it be?  Everyone had their own favorites, and then the final moment when Little Joe was able to be
crowned Best In Show. 

As we made our way trying to hail a cab back to our hotel, the sights and sounds of the Big Apple were coming to an end.

Wednesday morning we said goodbye to New York.  As we drove out of the Lincoln Tunnel on our way home, I was touched by the beautiful sunrise over the New York skyline.

So I am living proof - yes dreams do come true.  Never give up on your dream and one day you may be as lucky as I was to LIVE MY DREAM!








I like to see people do nice things for others.  If someone does something nice for you at a show or you see or hear about something nice being done, please send me an email at djenkins@shaw.ca.   Be sure to put in the subject: Nice

We will mention that person by name in the blog.


Paul and Lynne Oslach Photography, Guelph, Ontario
www.oslachphoto.com


This weekend, Paul and Lynne took an extraordinary amount of time with us to make sure we got just the shot we wanted.  He will soon have a home studio as well as setup at dog shows.  Paul and Lynne are professionals available for weddings, sports teams and portraits but specializing in Canine Photography.  Their pricing is very competitive and I love the quality of their work.  Watch your show premium lists and if they are the official photographer, you will want to be sure to have them capture your special win with your dog.



Remember to watch for "Nice Deeds".  They are happening all around us.  Let's talk about the people helping others.

Be sure to go to Canuck Dogs, http://www.canuckdogs.com, to see all the upcoming events and to check stats.  You should  bookmark it.  That's where you will find my blog. 

                                                                  XXXOOO



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